Overview Savoury Snacks in Europe (Potato Crisps, Nuts, Savoury Biscuits, Extruded Snacks)
Food for Thought FFT, February 2011
Savoury Snacks Market in Europe covers 16 countries and puts direct human consumption at Euros 12,4 billion in 2009, or 1.1% of the all food and drink market of Euros 1111 billion. Savoury Snacks market is forecast to grow at an average annual real -0.54% during the 2009 – 2012 period, compared to 0.51% for the total food and drink market.
More than 391 companies are involved in Savoury Snacks Industry across Europe, with the Top-10 companies supplying 66.4% of the market. Current major players are PepsiCo with a market share of 21.5%, followed by Finalrealm (8.5%) and Intersnack (7.8%). FFT tracks and incorporates M&A activity on a continuous basis.
Savoury Snacks Markets covers Nuts, Savoury biscuits, Extruded snacks and Potato crisps – in the 16 countries of Europe. Thus, 64 country and product markets are covered, with PepsiCo have a leading presence, being present in 41 markets.
Top ten companies in the Savoury Snacks:
BC Partners, Finalrealm, Granaria, Herkules PEF, Intersnack, Kraft Foods, Lorenz Snack, PepsiCo, P&G, Unichips Int’l (Market Shares & Ranking for free in the Synopsis).
The largest country market is the United Kingdom, makes up 32% of the total 2009 West European savoury snacks market, worth Euros 12.4 billion (for 15% of the total population), the 3 largest West European country markets, including Germany and Spain, make up 58% of the total West European soft drinks market (for 46% of the total population) and the 5 largest country markets, including France and Italy, make up 74% of the West European market (for 77% of the total population).
The best 3 countries market performances based on annual real % growth (2004-2009) are Italy (+3.6%), Spain (+3.4%) and Norway (+3.2%).
The largest product market (among the 4 products currently selected) is Potato Crisps, which makes up 39% of the total 2009 European savourx snacks market worth Euros 12.4 billion, or Euros 4.9 billion.
The next largest product market, Extruded Snacks, makes up 26% of the total market, or Euros 3.3 billion.
3 largest European product markets, adding Nuts and Potato Crisps, make up 88% of the total market, or Euros 10.9 billion.
The best 3 product market performances based on annual real % growth (2004-2009) are Extruded Snacks with 2.1%, followed by Potato Crisps with 2% and Nuts with 1%.
The total foodservice market is worth 17.7% or Euros 2.2 billion, and the retail market worth 82.3 % with a Euros 10.2 billion.
In the total market by value, distributors’ own label products now make up 20.3%, with manufacturers’ branded products making up 78.6% of the total market.
Retail distributors’ own label products continue to make inroads into manufacturers’ branded products in many food and drink markets.
This 8 pages Savoury Snacks Market in Europe synopsis for free at
Savoury Snacks report data analysis:
Savoury Snacks market in Europe REPORT / Special OFFER
Savoury Snacks All Data available at:
Nuts, potato crisps, extruded snacks, savoury, biscuits